With up to 93% less sugar than traditional candy, Halloween just got a whole lot sweeter.
*SmartSweets Halloween candy versus leading traditional candy equivalent.
"The sour melon bites are my favourite. I buy these weekly. I need to own stock in SmartSweets the company. Sour melon soothes my sugar craving nervous system."
"I was pretty shocked to find out how good these taste relative to the alternatives out there. They've fully replaced regular candy for me."
Grab a few bags and go — every flavor is smartly sweetened with high-quality stevia.
Six real flavors, six different cravings — pick the one that matches yours.
A sweet-and-sour mix of mini Sweet Fish, bears, sour grapes, sour peaches and Sourmelon Bites in one bag.
Sour-sugar-dusted, watermelon-shaped gummies. Plant-based.
Sour, chewy candy people in Pink Lemonade. Plant-based.
The classic sour worm, rebuilt with a fraction of the sugar. Contains gelatin — not plant-based.
Raspberry, strawberry and mixed berry gummies in one bag. Plant-based.
A softer, foam-style candy for anyone who wants less chew. Plant-based.
Traditional gummy and sour candy packs a full day's added sugar into one small bag. SmartSweets is smartly sweetened with high-quality stevia — no artificial sweeteners, no added sugar, no sugar alcohols (erythritol, maltitol, sorbitol, xylitol).
Up to 92% less sugar per 50g versus the leading traditional candy equivalents.*
"From our sweet beginnings in the kitchen of Founder Tara Bosch, SmartSweets was born from a love of candy and a mission to Kick Sugar, Keep Candy!"
Tara Bosch founded SmartSweets in 2015; the candy launched into Canadian stores in 2016.
Sour, sweet, gummy or foam — start with a $3.49 bag or a share size.
Every bag lists real grams of sugar and fiber — no guessing, no fine print games.
Restock online or at any of the 55,000+ stores that already carry SmartSweets.
Real candy, up to 92% less sugar per 50g than traditional candy equivalents.*
Restock the flavors you liked first — most bags are $3.49, share bags and variety packs cost more.
Find SmartSweets at any of the 55,000+ stores across the US and Canada, or order again at smartsweets.com.
Same craving, real numbers.
| Sugar | Fiber | Calories | |
|---|---|---|---|
| SmartSweets | 3g | 6g | 130 |
| Traditional candy | 37g | 0g | 179 |
*SmartSweets Sweet Fish 50g versus leading traditional candy equivalent.
Same recipe, three ways to buy it — from a single bag to a full variety pack.
Limited-edition Halloween candy with up to 93% less sugar than traditional candy — hand it out without the guilt, or keep it for yourself.
Shop Halloween
"Orders are currently taking 3-5 business days to fulfill and then 1-5 business days to deliver, depending on where you live. Due to high demand, your order may take an extra 5-10 business days to arrive."
"Our Build a Boxes are currently unavailable. If you prefer shopping online, you can find us on Amazon. You can also use our Store Locator to find your favorite flavors near you."
"Our Gummy Worms, Sour Gummy Worms, and Halloween Gummy Worms contain gelatin and are not plant-based. Everything else is plant-based (vegan friendly)!"
"Most SmartSweets are not certified kosher. At this time, Sweet Fish is the only SmartSweets flavor that is kosher certified."
"...we test for many types of sugar such as Fructose, Glucose, Sucrose, Lactose, Maltose, Galactose, and Isomaltose... if we didn't test sugar in this way, we would be under-declaring our grams of sugar by as much as 3 times!"